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Tuesday, May 11, 2010

How to search engine optimize your donor blog (or any other blog) Part 1

I typically write about the search for my sperm donor father and all the contemplation and endless whining (on bad days) that entails. Recently, however, I've been getting a lot of questions about technology and blogs. Maybe I am an amazingly popular writer .....but far more likely it's because my blog comes up on top of Google for many key terms. Why? One answer: Search Engine Optimization or "SEO" as the techies like to call it. I have a lot of experience working as a technology consultant for well-known companies and let me tell you, SEO is what its all about.

Funny, if only I could "search engine optimize" my donor search things would be much easier :) How nice it would be if I could just put together a few algorithms, enter a few pertinent facts from my mom, run a search and voila, here is your donor! For know I will have to settle for using technology to help me get my story out there. As all of us donor offspring know, its not so much that something (or someone) is out there - its being able to find that entity.

The more donor offspring blogs we have search engine optimized, the stronger our voice. So I am also going to start posting tips on SEO and blogger optimization you can use for your site. Here is the universal first step:

1 -Check to see if Google has actually indexed (sort of like categorizing) your page. Go to Google and type: "site:" and the name of your site. So for example, I would google ""

If you have been indexed you will see results like this:

If you have not been indexed you will see this:

If you get the above result, then you have not been "indexed." Which in simple terms means that the Google web crawler has not yet made it to your page.  See, even though everyone thinks that Google searches the Web it actually searches a copy or "picture" of the Web. Google is crawling the Web all the time, indexing pages, but since the Web is always expanding that takes some time. If the Google Web crawler has not made it to your page to take a picture, you don't exist.

So what do you do to get indexed? 

First, go to : and you can request your site to be indexed. Next prepare your site to come up high in the results.....

We will go over that next post :).......

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